Birds of a Feather

Wheel House Designs has been designing novelty socks since 1989. It started at the kitchen table in the home of Gail Wheel Bourne while she was raising two small children. The spotted cow sock quickly put us on the map as a clever fashion design company. It rapidly became a well-known business, moving several times to accommodate its growth. 27 years and over 450 sock designs later, Gail and her creative cast of staff members are still designing and distributing unique socks worldwide. Our socks can be seen in gift shops, specialty stores, resorts and boutiques throughout the United States and abroad. Wheel House now has designs on various colored socks in the following 12 collections: Dogs, Birds, Cats, Country, Garden, Novelty, Wildlife, and Life on the Coast, Life in the Southwest, Holiday, Winter & Warm and Children’s. Our Name Drop service offers a special way to personalize your order by stitching our socks with a label of your choice! Our Custom Socks allow for artwork changes and are ideal for birthdays, bar mitzvahs, birthdays, weddings, sports events, clubs, fundraisers, promotions, celebrations and premium gifts. We are tremendously proud that our socks are still made in the USA. We believe strongly in buying local. Our niche has been to stay true to customers who look for specialty products that are popular yet not found in major mass markets. We cater to specialty stores of all sizes, many who have been carrying our sock line for many years and who have also watched us change and helped us grow.

We are nationally known for our pet breed designs. We specialize in creating intricate designs with popular and not so popular dog, cat and horse breeds. Our wildlife collection keeps going wild and our garden designs sell very well in garden stores. We offer socks in three different styles: boot length, crew length and anklet. We also have 3 different types of fiber content: Cushioned Terry Loop (Acrylic), Ultra Lightweight and Lightweight. Our cushioned Terry Loop consists of 75% Acrylic, 20% Nylon and 5% spandex. Our Ultra Lightweight and Lightweight socks consist of 75% cotton, 20% nylon and 5% spandex. Our socks come in various sizes, from Men’s & Ladies: 10 – 13, 9 – 12 to Teen & Ladies: 9-11, 6 – 8.5. We have just one size for children: 6 – 8.5 which is ideal for children aged 4 – 6. For convenience of buying, a size chart and content fiber chart are displayed on every product page on this website. Customer Service has always been our priority at Wheel House Designs and many of our customers are also valued friends. We understand the demands of multi-store businesses with our new barcode system on each hang tag for up to date inventory control. We also know the needs of the boutique gift shops who do not want to carry too much inventory and therefore we offer low minimums and fast turnaround times. Our wholesale catalog and online website have been designed for ease of ordering. If you have any questions about any of our socks or services, please do not hesitate to contact us; we would be happy to answer anything we can.